Afternoon Session 1: Data Management and Analysis

Session Moderator: Dr. Ingrid Hsieh-Yee
Great Room B
Research Data Management: What It Takes to Succeed by Ingrid Hsieh-Yee, Catholic University of America

Dr. Ingrid Hsieh-Yee will discuss the nature of research data management (RDM) programs and the reasons why RDM is an increasingly important service area for library information professionals. Her presentation will cover the components of RDM, explain how RDM is related to information organization, and demonstrate, with examples, how library information professionals manage research data to help advance research and generate new knowledge. She will summarize challenges this service areas pose to libraries and librarians, identify key factors for program success, and explore strategies for sustaining RDM effort. The presentation will conclude with a discussion of how traditional LIS competencies can contribute to an RDM program and what additional knowledge and skills effective research data management specialists will need.

Bridging the GIS Gap with Policy Map by Jan McGoldrick and Trudie Thomas, Policy Map

We will discuss how PolicyMap is an easy to use mapping and data tool, allowing students and researchers to focus on their analysis rather than learning a complicated tool.  We will touch on how other professors are using PolicyMap in their coursework and discuss how PolicyMap is being used in Social Sciences, Education, Environmental Justice and Population Health among other courses.

Adaptive, User-Centric Information Services by Audrey McKay, LAC Federal Group

LAC Federal partners with US government agencies to test new ideas, recognizing there is not a one-size-fits-all approach to information services. We put users first, taking the time to get to know their needs and how best to meet them. We then get to work collaborating with the government to transform their libraries into information centers that are hubs for collaboration, knowledge creation, and high-quality service. In this talk, we will explore a few examples of such projects.

Afternoon Session 2: Instructional Tools for Information Literacy

Session Moderator: Dr. Sue Yeon Syn
Great Room C

Flipping the Classroom for the YouTube Generation by Shira Loev Eller, Joscelyn Leventhal, and Tina Plottel, George Washington University Libraries and Academic Innovation

With so many opportunities to enhance our teaching with technology, the question becomes not which technology to use, but how to thoughtfully employ digital content to improve learning. Short, easy-to-create videos explaining discrete information literacy concepts present an innovative opportunity to flip the classroom. Library sessions can then focus on more in-depth skills, allowing librarians to present more nuanced discussions about research rather than long (and often) tedious searching demonstrations. Our team will share practical insights on how to conceptualize videos, and use them to reinforce learning outcomes and collaborate more deeply with faculty. We will also share best practices for creating engaging video content and provide real world examples of how we use these modules in the classroom. We will define the “flipped classroom” concept and how our discrete instructional modules provide information literacy skills at the point of need.

Information Literacy Design with Technology: A Panel Evaluation of Instructional Tools by Jennifer Kim, George Koors, and Meredith Miller, Catholic University of America

Learning technologies are available to designers of information literacy programs. What are the best practices for translating in-person instruction into online tools? How do we choose the appropriate technology for our lessons and how do we use technology to facilitate student learning? The speakers will draw on their experiences with online tutorials, infographics, and subject guides, and their design practices to present information literacy instruction modules, discuss the lessons learned, and share strategies to launch successful information literacy programs.

It is important that the digital objects we create as librarians utilize the best platform for the task. Sometimes, a concise video works best. Jing and Camtasia, both from TechSmith, allow librarians to capture everything he or she sees and does on their computer. The panel will compare the platforms and discuss how to make the most of these screen capture video tools to create effective video presentations that you can host on your library website or incorporate into teaching.

In a society that is increasingly becoming image driven, Canva offers librarians a way to create professional and stylish infographics to impart information.  A discussion of Canvas’ features and limitations will help other information professionals learn to make the most of this free resource.

Finally, LibGuides give librarians the chance to consolidate resources into targeted web pages that can be shared with students. Given the flexibility of the format, what are the best strategies for use? LibGuides can be tailored to specific or general needs. In looking at this tool, context and form will be considered in detail. Additionally, discussion will cover how to maintain LibGuides as practice and policy change, so they remain as current and useful as possible.

Afternoon Session 3: Management

Session Moderator: Professor David Shumaker
Room 321/323

Yes, That’s My Job! Cross-Training for Maximum Efficiency in Public Services by Karen Berry, Angelique Carson, and Nicole McMurray, Catholic University of America Libraries

Cross-Training is a powerful human resource tool when it is responsive to the library’s everyday changing environment.  But how can one best determine when and where to cross-train? What tools are available to help manage training and scheduling? How do you maintain constant communication? What checks and balances are necessary to ensure policy and procedure?

We can all agree that budget cuts and staffing shortages continue to be a topic of concern for most libraries today.  However, this challenging “new normal” can be an opportunity to increase efficiency, rejuvenate learning, and offer professional development opportunities. Here in the University Libraries’ Public Service Department at The Catholic University of America, we responded with a cross-training program that includes both staff and student employees. While cross-training requires a significant investment of training, scheduling, planning, and communication, our program has increased ownership, confidence, and a greater overall understanding of the organization’s goals.

Navigating the Print-On-Demand Landscape for Effective Collection Development by Richard Huffine, Catholic University of America

With the growth of on-demand publishing services, finding good materials for library collections is getting harder and harder. This presentation will demonstrate the challenge presented by vendor databases and commercial services that don't give enough information for librarians to select good content for their collections, both in print and digitally. The session will provide you with practical tips and tricks for developing good lists of materials for you to grow your library's collections and save your institution money in the process.

Marketing with Peanuts: Using Facebook Advertising to Reach Your Patrons by Jeffrey Prater, Virginia International University

Facebook advertising is an inexpensive way of reaching a large audience. A library can promote many of its collections and services directly to students. Facebook’s ability to reach age and gender demographics in a specific location makes newspaper, letters, email, or sign advertising obsolete. In addition, the time to create and distribute an ad takes only a few minutes.  During Fall 2016, the Virginia International University (VIU) Library used Facebook advertising with a budget of $90. Over a nine-week period, The VIU Library advertised collections, facilities, services, and technologies available to our patrons reaching numbers equivalent to our student body while increasing visits and likes to our Facebook page.